Digital Marketing the way the business reaches millions by Vikram Krishna is an insightful and comprehensive guide to the world of digital marketing. The book covers all aspects of digital marketing, including search engine optimization, social media marketing, email marketing, and content marketing, among others.
The author's expertise in the field is evident throughout the book, with practical tips and real-world examples that make it easy for readers to apply the concepts to their own businesses. The book is written in a clear and concise style, making it accessible to both beginners and experienced marketers alike.
One of the standout features of the book is its focus on the customer journey, which is a critical aspect of any successful digital marketing campaign. The author emphasizes the importance of understanding the customer's needs and preferences, and provides practical advice on how to create a personalized and engaging experience for them.